Closed-Loop Business Intelligence  

Translating insight into action requires that an information consumer has access not just to insight, but to a means to take a decision that can seamlessly be executed. No other platform offers you the ability to automatically act on information received. Our technology allows you to create the rules and processes unique to your business out-of-the-box, so you can guide your workforce, supply chain, partners, and customers, to take action upon receipt of important and useful information.

The insight gained using Business Intelligence software allows companies to make more informed decisions. Alerts provided by monitoring data also allow decisions to be made more quickly. Stockout warnings can trigger timely inventory replenishment. Changing weather conditions can influence travel plans. Financial market alerts can influence stock purchase decisions. And partners and customers can benefit when by knowing when favorable opportunities to buy, or sell, exist. Ultimately, the actions taken from these insights are what drive business efficiency. That’s why we believe closing the loop – from data to decision to action – is key to successful business intelligence applications.

The MicroStrategy platform provides the capability to take action on information received. MicroStrategy Transactor is a server-based transactional processing system that provides closed-loop interactive capabilities for business intelligence systems, narrowcast networks, and CRM applications. In real-time, Transactor accepts input from mobile phones, PDAs, email, web pages and telephones and directs the tasks required against any information system to process a transaction such as a retail purchase, database update, account transfer or information exchange. Transactor provides the scalability, fault tolerance, load balancing and flexibility required to ensure success with mission critical and/or high volume transactional and interactive applications for business-to-business and business-to-customer markets.

Key benefits are:

• Transactional confidence ensured with scalability and fault tolerance
• Universal transactional reach to any communication device, wired or wireless
• Closed-loop transactional processing anytime, anywhere
• Leverages existing IT infrastructure for powerful solutions with no extra cost