The 5 Styles of Business Intelligence
Successful organizations maximize the use of their data
assets through business intelligence technology. The first data warehousing
and decision support tools introduced companies to the power and benefits
of accessing and analyzing their corporate data. Business users at every
level found new, more sophisticated ways to analyze and report on the
information mined from their vast data warehouses. Demand grew for an
increasingly more powerful business intelligence solution that put the
right information into the hands of every user within the enterprise.
BI technology has evolved from these ever-increasing user demands to
support five distinct application patterns - or styles. These five styles
represent the complete spectrum of BI functionality required to support
the monitoring, reporting and analytical needs of each and every business
user. Most companies looking for a complete BI solution had to rely on
multiple products from different niche vendors who supported only a single
Style of BI. The MicroStrategy platform is the only solution that delivers
all 5 Styles of BI functionality to every user across the enterprise:
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Scorecards &
Dashboards |
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 Pixel-perfect report formats with the broadest visual
appeal that convey information "at-a-glance"
for managers and executives |
|
Enterprise
Reporting |
 Print-perfect
report formats that deliver more detailed operational information
than a scorecard or dashboard in a concise format that can be
consumed by all business users |
|
OLAP
Analysis |
 Slice-and-dice analysis with drilling, pivoting, page-by
and sorting capabilities for the manager or business user
who needs to perform analyses beyond standard operational
reports |
|
Advanced
& Predictive Analysis |
 Full
investigative query against the data warehouse down to the transaction
level, allowing power users and professional analysts to perform
extensive predictive and statistical analyses |
|
Alerts
& Proactive Notification |
 Information delivery to very large user populations
both internal and external to the enterprise based on schedules,
business exceptions or demand |
|
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Improve Business
Performance
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The 5 Styles of BI have evolved to sup-port different needs, ranging from
ad-vanced professional analysis to basic information consumption.
»
View Business Performance QuickTour
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Platform Benefits |
- Move seamlessly though any or all 5 Styles of BI -- from basic operational reports and scorecards to advanced analyses
- Access all 5 Styles through a single, unified, easy to use interface
- Guarantee a "single version of the truth" with an integrated backplane that unifies all metadata, security and user profiles throughout the enterprise
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